FDA GETS BOLD WITH SMOKERS
Tuesday, July 26, 2011
The United States Food and Drug Administration’s(FDA) new health warnings make a bold statement. Earlier this year, the FDA unveiled 36 proposed labels to modify the required cigarette packaging and advertising warning labels to include new textual statements with color graphics depicting the negative health effects of smoking. This July, the FDA narrowed it down to nine health warning labels. The new warnings are particularly important among youth, who are twice as likely as adults to remember tobacco advertising.
The nine bold new labels represent the most significant change to cigarette warning labels in over 25 years. Manufactures must place all the labels on all cigarette related products by September 2012.
To assist those who want to quit smoking, each warning label includes the national smoking cessation hotline: 1-900-QUIT-NOW.
Tobacco use still remains the leading cause of premature and preventable death in the United States, killing more people than AIDS, alcohol, car accidents, murders, suicides and drugs combined.
The implementation of these new health warnings is expected to help reduce smoking initiation and encourage current smokers to quit.
To view all nine warning labels, click here.
1 International Communications Research. “National Telephone Survey of Teens Aged 12 to 17.” 2007.
2 Centers for Disease Control and Prevention. “Smoking-Attributable Mortality, Years of Potential Life Lost, and Productivity Losses – United States, 2000-2004.” MMWR 57(45). 2008.
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